VALUE BEYOND SAVINGS ... and how to drive competitive advantage from the supply side

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How much should one buyer spend?

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May 31, 2019

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The Real Power of Aggregation for Busy Procurement Teams

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7 Slides on Marketing for the CPO

June 3, 2013

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Jonathan Dutton, FCIPS

Released by Trinty P3 as part of the first guest blog by 'The Buyer' in June 2013, this PowerPoint presentation was originally authored by JD when working as Chairman of the specilaist marketing category consulting firm between 2013 and 2014 www.trinityp3.com

This piece also regularly features on twitter. It guides CPOs to the true issues in aiming to significantly reduce, better manage and better align corporate marketing spend.

Click to view the 7 Slides on Marketing

Click to view The Keys to Good marketing Savings for the CPO